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Thursday, September 4, 2025

Farm assurance debate: An essential change pushed by the availability chain


Affirmation by Pink Tractor that it’s introducing new assurance modules protecting out of doors pig manufacturing put it into direct competitors with RSPCA Assured for the primary time. Right here, Pink Tractor Pig Sector Board chair Stewart Houston  makes the case for the Pink Tractor scheme.


I do know first-hand the challenges pig farmers face on daily basis, and I’m proud to supervise Pink Tractor’s pig’s requirements, which I consider work for everybody within the pig sector.

From the very begin, the requirements developed by Pink Tractor have been pushed by the wants of the entire provide chain.

Pink Tractor’s power lies on this sensible, industry-led method. Each new commonplace or module is first developed by the Technical Advisory Committee (TAC), which incorporates skilled representatives from throughout the pig sector.

See additionally: Farm assurance debate: A dedication to welfare excellence

These members convey appreciable information of farm administration, welfare and manufacturing practices, guaranteeing that each proposition is lifelike and grounded in sector experience. As soon as the proposition is refined, it’s reviewed and authorised by the Pigs Board, additionally totally consultant of the availability chain.

This two-stage course of ensures proposals are related, sensible and sturdy earlier than being shared extra extensively, giving members confidence that new requirements have been completely vetted by consultants who perceive the realities of pig manufacturing.

Session is on the coronary heart of what we do. We hear fastidiously to suggestions, reply truthfully, and make changes the place wanted. When a call is made, we clarify the reasoning clearly, conserving our members totally knowledgeable at each stage.

Alongside {industry} session, we stock out in depth client analysis to check our course of journey. This ensures that our requirements meet sector expectations whereas additionally resonating with public issues round welfare, meals security and sustainability.

By combining sector experience with client perception, Pink Tractor creates requirements which might be sensible, trusted and forward-looking.

Outside-focused module

A primary instance of this method is the present outdoor-focused module below improvement. It was created in direct response to {industry} requests to assist deal with one of many Farm Assurance Evaluate’s key challenges: a number of audits.

Farmers have repeatedly highlighted the time and value concerned in navigating overlapping schemes, and this module streamlines checks, reduces duplication and simplifies compliance.

By easing the audit burden, the module delivers tangible time and value financial savings for farmers, processors and the broader provide chain. As well as, it gives alternatives for farmers to reveal increased welfare requirements, with clear pathways to showcase finest apply and differentiate their merchandise within the market.

Pink Tractor additionally delivers sensible industrial advantages. The scheme enjoys widespread recognition amongst retailers and shoppers, and is the one scheme to supply full traceability from farms to fork.

This gives farmers with a robust platform to reveal the standard, security and welfare requirements of their pigs.

Partnerships with all main retailers assist be sure that Pink Tractor-assured pork is valued and most well-liked all through the availability chain, translating assurance into actual industrial benefit for farmers.

All programs

Crucially, Pink Tractor works throughout all manufacturing programs. Whether or not farms are indoor, out of doors, or a mix of each, the scheme is designed to be inclusive and adaptable, permitting all pig farmers to take part and profit.

This flexibility, mixed with a sturdy session course of, clear communication of choices and powerful market recognition, ensures that Pink Tractor helps farms of each sort and scale.

Briefly, Pink Tractor delivers for farmers as a result of it balances sector wants with client expectations.

Developed by the {industry} for the {industry}, via a clear course of combining sector experience, session and client perception, it simplifies compliance, reduces audit burden, enhances industrial worth and helps increased welfare requirements.

For 25 years, Pink Tractor has been formed by the wants of farmers, processors, retailers and shoppers, evolving with the pig sector at each step. At this time, it’s a sensible, credible and future-ready assurance scheme that delivers actual worth and confidence for everybody concerned.

Pink Tractor’s plans for out of doors modules

Based mostly on the responses to an industry-wide session, the Pink Tractor Pigs Board agreed to:

  • Transfer ahead with creating new out of doors modules and logos, with the intention of creating them accessible by the top of the 12 months. The brand new modules will cowl outdoor-bred pigs with straw-based or free-range ending. The requirements will largely mirror RSPCA Assured’s out of doors requirements.
  • Pause work to develop an indoor-focused ‘Licensed Requirements Plus’ module, primarily based largely round versatile farrowing. However it is going to proceed to discover methods to assist producers transitioning to various programs.
  • Improve its core requirements to make sure they align with different schemes and scale back farms’ audit burden.

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