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Retail pigmeat volumes present welcome improve over first three months of 2025


UK retail purchases of pigmeat meat grew barely over the primary three months of 2025, pushed by a rise in major lower volumes, in line with Kantar information. 

Within the 12 weeks to March 2023, total retail gross sales volumes have been up 0.3%, equal to 542 tonnes greater than the identical interval final 12 months, in line with AHDB evaluation of the information. Spend on pigmeat elevated by 1.5% year-on-year on the again of a 1.2% improve in common costs paid.

Purchases of major cuts elevated 1% over the interval, with complete roasting up 3.4%, pushed by leg roasting (+18.1%) and shoulder roasting (+2.2%) efficiency. Leg roasting noticed a rise in shopper numbers in the course of the interval, possible helped by a lower within the common costs paid attributable to a rise in promotional exercise year-on-year, AHDB analyst Hannah McLoughlin stated.

Stomach noticed a 1.2% improve in volumes bought attributable to a rise in patrons this era, whereas mince volumes have been up 3.9%.

Processed pig meat noticed a 0.4% lower in volumes bought, regardless of a 4.2% improve in sausage volumes attributable to elevated volumes bought per purchaser. Complete gammon volumes improve by 0.4%, pushed by a rise in volumes bought per purchaser, possible helped by elevated promotional exercise in the course of the interval, Ms McLoughlin added.

Added worth purchases improve 2.4%, with marinades up by 30.1%, whereas sous vide noticed volumes improve by 1%.

Beef and lamb gross sales

Compared, volumes of beef bought decreased by 0.7% over the interval, however spend elevated by 4.4% year-on-year attributable to a 5.2% improve in common costs paid.

Lamb noticed a marked 16.9% lower in volumes bought year-on-year, however this was attributable to Easter falling earlier final 12 months. Spend was down 12.7% in the course of the interval, regardless of a 5% improve in common costs paid.

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