In 1979, whereas excessive up within the skies, Air India purser Rippan Kapur had an epiphany that made him realise his life’s calling lay on the bottom — notably amongst youngsters in underserved communities.
It has been 4 and a half a long time since that day. Rippan’s revelation rippled into one in every of India’s most famed social initiatives: CRY (Youngster Rights and You), whose influence has fanned out throughout 20 Indian states, reaching round 4.7 million youngsters. Their prime goal — to guard youngsters’s rights in schooling, well being, vitamin, and labour — is juxtaposed in opposition to a deep realisation: a revolution takes a village. And so, the CRY mannequin brings collectively mother and father, academics, Anganwadi employees, communities, and district and state-level governments to impact change.
Take Anaya (title modified on request), for instance. The pace with which she rattles off the multiplication desk is amusing. However three years in the past, faculty was a distant dream.
Anaya’s mom handed away when she was little, leaving her on the mercy of an alcoholic father who rejected any accountability. The grandparents stepped in, however when the varsity demanded an Aadhaar Card, they had been unable to offer one. How do you clarify an absent father to the regulation? The unofficial adoption didn’t permit them to face as authorized guardians.
However the staff at CRY refused to let the lady’s circumstances hinder her goals. They helped Anaya’s grandparents with the legalities, and in 2022, Anaya formally secured the appropriate to study.
One other pupil, Sanjana (11), skilled an analogous silver lining. Throughout the pandemic, when her father’s earnings took successful, Sanjana started studying karate and kickboxing at a neighborhood intervention centre run by CRY. On the seventh Worldwide Karate Event, she received gold within the 25kg Kumite bout. This love for self-defence has now grown right into a ardour to guard others, and Sanjana proudly declares her dream of becoming a member of the Indian Military sometime.

You, too, can now advocate for kids’s rights
“Their tales remind us that whereas challenges might come up, so does hope—and with it, the potential of a brighter future for each baby,” shares Isha Kalra, who has been a volunteer at CRY’s Dwarka division since 2022. When she was first made aware of Anaya’s background, Isha noticed its troubling distinction to her personal privilege. She causes, “I now realise that volunteering is way more than dedicating your time; it’s about investing in one thing greater than your self.”
That is precisely the message Rippan willed CRY to champion, says Anupama Muhuri, who heads the initiative’s nationwide volunteering programme. Fifteen years on the organisation have taught her that, as beautiful because it sounds, reaching each baby in India isn’t a sensible aim. However partnering with grassroots organisations makes it extra sensible.

“We start by deciding upon the pockets the place we need to work.” Vital districts with a useful resource crunch are prioritised, she says, including that CRY respects the native knowledge. “We recognise that these organisations which have labored within the mentioned space for years have a greater understanding of what must be accomplished on the bottom.” CRY’s position is to strengthen their assets to scale the ultimate influence.
However growth have to be sustainable. Alluding to the adage, “Give a person a fish and also you feed him for a day, educate him to fish and also you feed him for a lifetime,” she factors out, “When a baby is helped momentarily, the household is comfortable. However the extra essential query we ask is whether or not this assistance is bringing the household out of poverty or deprivation.”

As a substitute of non permanent help, CRY strengthens the techniques that cater to youngsters and their rights, thus making certain that change is lasting. To understand this higher, image a baby on the centre of concentric circles. The kid’s household occupies the instant circle round them, encircled by the group and additional encircled by a bigger social system conditioned by insurance policies. “CRY intervenes in any respect these ranges,” Anupama notes. The aim, she says, is to assist the area enhance as an entire.

She illustrates this with an instance. “Suppose we accomplice with an organisation that has intervention in 5 hamlets. CRY will assess the information of those households to examine the most important challenges — does the baseline present malnourishment within the youngsters, baby marriage, early dropout charges? These observations are mapped in opposition to the nationwide common. We attempt to have our averages a lot better than the nationwide common. That’s our marker of success.”
And the hunt for this success begins with people keen to dedicate their time, abilities, and energy to create lasting change.
Driving change by way of accessibility
Many youth grapple with the ‘why’ of volunteering. Anupama causes, “Do it since you need to use your privilege for a bigger good.” Isha seconds her: “Volunteering isn’t nearly giving; it’s about receiving profound classes in humility, gratitude, and pleasure.”

It doesn’t matter what you convey to the desk, CRY will give your expertise objective, whether or not in content material creation, article drafting, designing, working at grassroots ranges with youngsters, or company communication. The volunteering is unbound by time constraints.
This versatile module design was arrived at after lots of considering and analysis. Its reasoning is rooted in a collaborative market analysis research undertaken by CRY India in 2024. The research tried to know how youth, younger professionals, and different stakeholders understand volunteering, their willingness, expectations, and challenges whereas contributing to the bigger society.
The query was easy. How do you understand and like volunteering? And the findings fascinated them.
Quick-term engagements are most popular, as are hybrid modes of volunteering, with 46 p.c of members exhibiting an curiosity within the latter. This mix of in-person and on-line participation accommodates the dynamic existence of youth and college students.
And what are volunteers seeking to achieve from the expertise?

Round 54.8 p.c of members responded that it was ‘a lift in confidence and vanity’. However Isha shares that when you step right into a volunteer position, there may be a lot extra past these to be gained. “Instructing the kids, witnessing their progress, and sharing moments of laughter — even amidst their occasional naughtiness — had been priceless. I additionally discovered camaraderie with my fellow volunteers, which considerably enriched my psychological well-being and even improved my general well being.”
She calls her journey “empowering”, including that the flexibleness of CRY’s mannequin allowed her to juggle her skilled commitments with benevolence.
CRY works with round 10,000 volunteers throughout India to create a tangible influence throughout communities. Now, you, too, can develop into part of this revolution.
Everybody generally is a CRY champion
For most individuals — Anupama included — CRY has been a family title. Her earliest recollections are of her mother and father insisting she buy playing cards branded ‘CRY’ when she was youthful. “They’d clarify that the cash was used to assist youngsters in want,” Anupama shares. As destiny would have it, years later, she landed a job on the place she grew up admiring. From a younger age, she’d come to understand the initiative’s distinctive mannequin. “It confirmed me how even a middle-class household might see the distinction {that a} contribution of Rs 50 or Rs 100 might make in a baby’s life.”

4.7 million youngsters
And do these donations have the supposed influence?
The reply lies within the 2,34,246 youngsters enrolled at school within the final 12 months alone.
However whereas progress is being made, the problem stays immense. A Occasions of India article, headlined ‘43% of rural youngsters aged 14-18 can’t learn this sentence’, factors to the humanitarian disaster of illiteracy slowly unfolding throughout India. The report assessed 34,745 youth within the nation, surveying them on 4 factors: primary studying, maths and English talents; utility of primary abilities to on a regular basis calculations; studying and understanding written directions; and primary monetary calculations.
Whereas the statistics aren’t superb, CRY is trying to convey hope, to make sure each baby’s goals have the wings they want. In any case, this was the thought founder Rippan began with. He handed away in 1994 however left behind a legacy and proof that success doesn’t at all times want a nook workplace.
A legacy of altruism
In 1979, Rippan and 6 associates pooled of their financial savings — the whole was Rs 50 — and bent their heads over a eating desk. This might go down in historical past as CRY’s first official working day. With time, the ‘workplace’ moved out of the house and right into a storage.
His memoir celebrates his artistic abandon. “Like a baby, he might take delight within the easiest and most affectionate of pranks and sensible jokes. His vitality and enthusiasm reworked unusual duties into particular enterprises,” it reads.

Whereas CRY solely briefly skilled his genius, it lives on within the influence it continues to create. The story of how Rippan as soon as introduced in a staff of British clowns to stage a travelling present referred to as Circus Magic to entertain poor youngsters nonetheless brings smiles to many. As he emphasised, “I’ve at all times believed that irrespective of how seemingly insurmountable the obstacles, they are often overcome by way of the ability of collective motion.”
Rippan believed that each baby ought to have the freedom to dream large. And that those that can, ought to step in to make these goals come true.
The query is, will you?
Volunteer at CRY in the present day and make a distinction within the lives of kids.
Edited by Khushi Arora, All pictures courtesy CRY India